To help the Nebraska Lottery announce its newest Lotto game – Lucky for Life – we teamed up with the talented folks at The New BLK to create a pair of fun, dance-centric spots. The videos not only reflect the excitement that comes with winning $1,000 a day for life but highlight the features of the game while encouraging viewers to share what they would do if they won using the official hashtag.
Faced with increased competition from free-standing ERs, the folks at ETMC Regional Healthcare System needed a campaign to remind residents why ETMC Emergency Care centers are the best choice for minor accidents and illnesses. We responded with “Take me to ETMC!” and partnered with Grasshorse Studios to create four whimsical animated videos packed with name recognition and extra-strength branding.
Our friends at the Nebraska Lottery were looking to generate some buzz and excitement for the return of one of their most popular games – Truck$ & Buck$. We teamed up with the folks at Great Plains Motion Picture Co. to create a fast-paced video highlighting that there were five trucks up for grabs. The catch? We only had one truck to film. Challenge accepted.
Finding the perfect holiday gift for the people on your shopping list does not have to be stressful! Thanks to tickets and games from the Nebraska Lottery, holiday gift giving can actually be handy. That’s the concept we developed for this year’s holiday campaign by prominently featuring the act of handing tickets to someone while making the variety of games the hero of the spot.