Faced with increased competition from free-standing ERs, the folks at ETMC Regional Healthcare System needed a campaign to remind residents why ETMC Emergency Care centers are the best choice for minor accidents and illnesses. We responded with “Take me to ETMC!” and partnered with Grasshorse Studios to create four whimsical animated videos packed with name recognition and extra-strength branding.
Our friends at the Nebraska Lottery were looking to generate some buzz and excitement for the return of one of their most popular games – Truck$ & Buck$. We teamed up with the folks at Great Plains Motion Picture Co. to create a fast-paced video highlighting that there were five trucks up for grabs. The catch? We only had one truck to film. Challenge accepted.
Finding the perfect holiday gift for the people on your shopping list does not have to be stressful! Thanks to tickets and games from the Nebraska Lottery, holiday gift giving can actually be handy. That’s the concept we developed for this year’s holiday campaign by prominently featuring the act of handing tickets to someone while making the variety of games the hero of the spot.
Our friends at East Texas Medical Center needed help. The healthcare system based out of Tyler, Texas, was preparing to launch a new branding statement – “We care for East Texas” – and needed something bold and memorable to introduce it to the region. Never ones to back down from a fun challenge, we created a :30 TV spot full of cinematic flair that follows a day in the life of East Texas – highlighting candid lifestyle and heroic medical scenes.