SKAR Chosen As Strategic Marketing Partner for Community National Bank Retirement Plans Division
After a competitive request for proposals, Community National Bank Retirement Plans Division has selected SKAR as its strategic marketing partner. In this role, SKAR will support research initiatives, brand development and communication strategy, execution and implementation.
Barb Ruser Receives AAF Omaha's Highest Honor
Barb Ruser, senior vice president of creative services at SKAR, received the American Advertising Federation Omaha’s top honor, the Silver Medal. The award was presented during the annual American Advertising Awards-Nebraska Banquet and Show, Saturday, Feb. 17, 2018, at the Scottish Rite Masonic Center in Omaha.
SKAR Wins Four Telly Awards
Four new trophies have found a home at SKAR after we were recognized by the 38th annual Telly Awards! The Telly Awards is the premier award honoring the best in TV and cable, digital and streaming and non-broadcast productions.
Meet the 2017 Summer Interns
In the summer of 2017, we welcomed four interns to the team. Get to know them here.
SKAR Wins 2017 AAF Omaha AdWars
The SKAR team of Barb Ruser, Bob Duman, Bryan Gottula, Katie Ferge, Randy Schnackenberg, Sara Wilson, Sean Campbell and Shiletha Snoddy took home the trophy for the 2017 AAF Omaha AdWars event April 13 at DJs Dugout in downtown Omaha!
SKAR Honored With Pro Patria Award
SKAR has been recognized for support of its employees in the National Guard and Reserve by the Pro Patria Award, the highest level award that can be given by the state committee of the Employer Support of the Guard and Reserve (ESGR).
Meet the 2016 Summer Interns
In the summer of 2016, we welcomed five interns to the team. Get to know them here.
New Awards Adorn SKAR Hallways
SKAR received two Healthcare Advertising Awards from the trade publication Healthcare Marketing Report for our work on behalf of East Texas Medical Center (ETMC).
SKAR Honored With Two Health Care Awards
The 2015 Cancer Awareness Advertising Awards (CAA Awards) judging panel has selected SKAR as the recipient of two awards. Both entries were created for the East Texas Medical Center Regional Healthcare System (ETMC).
SKAR Wins Two Telly Awards
Two 30-second TV commercials we created in 2015 each have been given a 2016 Telly Award, an honor for film and video productions appearing on broadcast, cable, video or online mediums.
Mark Carpenter to Receive AAF Omaha's Highest Honor
Mark Carpenter, partner and vice president of creative strategy and production services at SKAR, will receive the American Advertising Federation Omaha’s top honor, the Silver Medal.
Nebraska Lottery and SKAR Win Batchy Award
A print ad we created promoting the “Summer of 7s Giveaway” for the Nebraska Lottery won a prestigious Batchy Award for creativity at the 2015 convention of the North American Association of State and Provincial Lotteries.
SKAR Wins the Lottery
We're excited to announce that SKAR once again has been named the agency of record for the Nebraska Lottery! As a result we will continue to be responsible for increasing brand awareness and executing new strategic marketing initiatives on behalf of the Nebraska Lottery, which was established in 1993 and has given back more than $555 million to the state through its various beneficiaries.
Sue Bee Honey Wins Pinnacle Award
It was a successful night for us at the 2015 Omaha AMA Pinnacle Awards on April 23 at Ralston Arena. Longtime client Sue Bee Honey took home the Pinnacle award for Best Total Marketing Campaign in the Total Marketing Campaign category for large businesses.
Greg Ahrens to Judge Student Advertising Competition
Partner and Co-Creative Director Greg Ahrens will be one of the three judges reviewing student entries in the 2015 Nebraska Student ADDY Awards. This annual creative competition showcases work by talented college students across Nebraska.
National Recognition for Nebraska Lottery Work
Advertising items created for the Nebraska Lottery were finalists for Batchy Awards at a recent meeting of the North American Association of State and Provincial Lotteries (NASPL).
Mark Carpenter to Be Roasted by AAF Omaha
SKAR partner and Vice President of Creative Strategy and Production Services Mark Carpenter will be the "roastee" at AAF Omaha's 2nd annual BOOM! Roasted event on Thursday night, Nov. 6, 2014.
Mark Carpenter to Present at OAX
Partner and Vice President of Creative Strategy and Production Services Mark Carpenter will be hosting two educational workshops at the Omaha Advertising Expo on Sept. 10 from 1:00 - 2:00 PM and 2:15 - 3:15 PM.
Who Needs Don Draper? The Real Mad Men Were Much More Interesting
Everyone’s heard about Don Draper, the suave, bed-hopping, 1960s creative director in AMC's “Mad Men.” However, most people know nothing about the actual ad executives the character is based on. That’s a shame, because they were much more interesting — mostly because of the astonishing work they produced.
One of my favorite things as an artist and advertising guy is to see brands and logos evolve over the years. I find it fascinating to see how a logo develops through decades and how it follows the style of the times. Here is SKAR's logo evolution.